This initiative marks a significant milestone in TecAlliance's ongoing commitment to delivering unparalleled market intelligence and innovative solutions for the automotive aftermarket industry.

Understanding the Importance of Market Intelligence

In today’s fast-paced and ever-evolving automotive industry, staying ahead of market trends is crucial. TecAlliance has recognized the importance of real-time market data to help its clients make informed decisions. The new partnership with GiPA, a global leader in automotive aftersales and market research, underscores the data specialist's dedication to enhancing its market observation capabilities and providing actionable insights to its clients.

 About GiPA

Since its creation in 1986, GiPA has been renowned for its expertise in automotive aftersales and market research. With operations in over 40 countries, GiPA has a proven track record of delivering high-quality, data-driven insights. Their extensive experience and robust methodologies make them the ideal partner for this ambitious project.

Largest Aftermarket Research Program ever launched in Southeast Asia

TecAlliance's collaborative effort with GiPA aims to roll out the largest and most comprehensive aftermarket research program ever conducted in Southeast Asia. This program will focus on three key markets: Indonesia, Malaysia, and Thailand.

• Survey Scope: The program will survey 4,500 car drivers and 1,500 workshops across these three countries.
• Key Areas of Analysis: The survey will cover a wide range of topics, including:
  - Car Parc (the number and types of cars in use): average age of the car park, mileage, number of kilometers driven per year…
  - Driver behavior regarding automotive repair and maintenance
  - Business characteristics of repair workshops
  - Spare parts logistics and supply chain dynamics
  - Key data on 15 essential automotive products: replacement rate or number of operation per year, market size in volume per product category, IAM vs. OE market shares…
• Comprehensive Insights: The survey results will provide a detailed depiction of the automotive aftermarket in Indonesia, Malaysia, and Thailand, offering a rich dataset for analysis and decision-making.

Why This Matters to You

We believe this ambitious research program will yield solid and actionable insights, enabling you to:

• Enhance Your Market Understanding: Gain a deeper understanding of the complex market landscape in the ASEAN region and the main trends shaping the aftermarket.
• Improve Product Planning: Utilize detailed market data to assess the market size for your specific product groups, estimate your market share and develop products that meet the specific needs of car drivers and workshops in these markets.
• Optimise Resource Deployment: Make informed decisions about resource allocation and market entry strategies based on robust market intelligence.

Get Involved

We are excited about the potential of this program to transform the automotive aftermarket industry in the ASEAN region. If you are interested in learning more about our comprehensive survey program with GiPA, or if you would like to participate in this groundbreaking initiative, please reach out to our Managing Director for Indonesia, Gwenael de Calan, at Gwenael.deCalan@tecalliance.net. Indonesia will be our pilot country for this research, and we look forward to sharing the insights and findings with you.

At TecAlliance, we are committed to driving innovation and delivering the highest quality market intelligence to our clients. Stay tuned for more updates on this exciting journey as we work together to navigate the future of the automotive aftermarket in the ASEAN region.